There’s one thing I absolutely love and hate about my life as a freelancer.
It’s the unpredictability of it.
To me, predictable is boring. It’s eating fish every Friday. Going to the car wash on Saturday, and spending every stinkin’ summer at the same overpriced rental on the Jersey shore.
Predictable is no fun. It’s playing it safe, doing what you’ve always done.
On the other hand, a predictable life means stability. No guessing what happens next. You always know what’s coming.
Most people love the familiarity of the seasons and the holidays. Times like Easter and Christmas serve as markers of time passing. As soon as it’s fall, pumpkin spice is wafting in the air, and retailers rush to get their Halloween collection out on the floor.
Being able to count on things is rather reassuring. Uncertainty stresses people out.
As someone who has always been self-employed, I have learned to live with and appreciate unpredictability. Right now, I don’t know what voice over project will land on my desk tomorrow. I have no idea if the client I spoke with yesterday, will like the audition I sent out today. And please don’t tell me what I’ll be working on next week.
Surprise me!
If you’re a pathological planner craving closure, you’re not going to like that very much. You’ve got to have the right personality to handle being an independent contractor. To explain what that means, I often turn to culinary and musical metaphors.
You see, there are two types of cooks. The first type needs to follow the recipe to the letter. It has to be done the way the author intended. Doing otherwise would be sacrilege.
The second type of cook grabs a couple of ingredients depending on what’s in season, and starts creating a dish from scratch. No book needed. You make it up as you go along.
The musician who likes predictability always plays from the score, and measures his or her performance by how accurately the notes were replicated.
The musician who embraces unpredictability is more like a jazzer. Improvisation is the name of the game. Making things up on the fly.
Mind you: neither is right or wrong. There is a time and a place for organization and planning, and we all need to let loose a little. It can’t be all work and no play.
But as much as we try to be in control of our lives (and that’s the key concept: control), life has this strange way of throwing monkey wrenches in the works, just to test our flexibility and creativity.
After almost forty years of being a freelancer, I have learned to trust one thing, and it has become my mantra:
Things will always work out (but often not the way you expect they will).
Remember that time you were rejected for a project you so wanted to work on? You felt angry and inadequate, in part because the decision was made for you. Not by you.
But you also need to remember what happened next. Thanks to that one project going to another talent, you were able to take on a different job that eventually opened the door to an amazing opportunity. Something you could not have predicted.
Years ago, my wife went on Yahoo Personals looking for a skiing partner to go down the slopes with.
She ended up with this Dutchman (who could not ski if his life depended on it), and on October 4th we’ll be married for sixteen years!
And as she will gladly attest, no day with me is ever predictable. She, on the other hand, is my stability. She’s the rock in my roll.
Listen, if you’re a fellow freelancer, I hope you’re enjoying the variety of work that comes your way. I hope you enjoy being off schedule with the rest of the world, giving you the freedom to do things those with a 9 to 5 job can only dream of.
I also hope you have found a way to deal with the financial instability, and the constant search for the next big project. If you’ve been at it for a while, you know that when it rains, it pours. And sometimes it just rains.
But throughout this unpredictable existence, know that there is this one constant you can always count on.
I’ve always been intrigued by people who can do things I believe I wasn’t born to do.
I suck at sports, so that’s out. My mind has trouble processing numbers, so forget math. My DIY skills are minimal, so please don’t ask me to fix your plumbing, or you might be in for a wet surprise.
Don’t feel sorry for me. I think I have other talents this world may benefit from. If all of us would be good at doing the same things, boy, would life be boring!
I will say one thing. It seems to me that in this day and age people are perfecting their ability to critique one another, while we’re gradually losing our ability to understand, appreciate and admire. What a shame!
One person I greatly value and admire is my Dutch colleague Dorith Hassing. Not only is she a successful voice talent, she’s also a very talented painter. The other day I asked her how her voice over career began. Here’s what Dorith told me:
I didn’t go to the Fine Art Academy, even though I thought I would, and for years and years I kept trying to find my place in this world. I enjoyed a very rewarding career, but it felt like I wasn’t doing what I was supposed to do. I wanted to be self-employed. I wanted to be creative.
I didn’t discover my vocation until the day my youngest child got a toy the parent had to record a voice for. When I learned that one could actually make a living using one’s voice, the penny dropped, and light bulbs went off in my head!
I started researching the VO business. How does it work? Who’s doing this? What skills does one need to have, and where can I learn these skills? I took some workshops with Barnier Geerling of stemacteren.nl, and for the next few years I practiced by myself: recording, listening back to the recording, recording it again. Listening to others, mimicking them, giving it my own spin.
Then there was the technical aspect. How does one record voice overs, and where? Because I decided to totally go for it, I immediately invested in professional equipment and an amazing vocal booth. After that, my career took off.
I’ve been doing this for five years now, and lately, the work has been finding me. The first years I was very busy generating work by adding myself to the roster of online casting agencies, making demos, doing auditions, responding to job offers, networking, and improving my website.
How would you describe your niche in the business? Do you specialize in certain genres, or are you a Jill of all Trades?
To most people, my voice sounds surprisingly familiar, as if they already know me. That’s why I’m a good fit for projects that need familiarity, things like explainers, or for projects that require people to trust the narrator. But I’m also good at voicing the every day stuff we all want and need. This means I can handle a wide range of work and I take every opportunity to do it. Most of my jobs are corporate in nature, like voice response systems, videos, and animated explainers. But I also love voicing commercials and instructional videos. (Click on the blue hyperlinks to see and hear samples of Dorith’s work.) More recently, I started recording audio books which is great fun!
Name a few projects you’re proud of.
My first television commercial was such a thrill, but what I liked even better was to be the voice of the Lifestyle Collection of Swiss Sense (a Dutch bedding and mattress chain). In the past couple of months I’ve worked on e-learnings for Shell, and I’m the voice of customer service at American Express Netherlands. To be honest, all jobs make me equally happy, whether they’re long or short, and whether I get a lot of exposure or no exposure at all.
Where do you find voice over jobs in the Netherlands?
I’m listed on many national and international voice casting sites. Networking has been very successful for me. A couple of years ago I went to have a drink with a few colleagues, and last month that resulted in me landing a big project. Being part of online groups and being active on LinkedIn also leads to work. It often takes one contact to get the ball rolling.
What kind of projects would you reject out of hand?
I don’t believe that my personal preferences matter when it comes to voicing projects, but I stay away from jobs where people are clearly scammed. A private investigator wanted me to record a few tapes he wanted use to bate cheaters. Trying to frame people using fake recordings isn’t my thing.
What would be your dream project?
I would love to be the signature voice of a reputable brand, and cultivate a long-term business relationship with that brand. I imagine myself helping them navigate the seasons and the ever changing world, working together to find the right tone of voice.
What do you see as your greatest obstacle preventing you from reaching that goal?
There already are so many great, established voices at the moment, which makes it challenging to be noticed by the big studios and agencies that book the big accounts. I get that, but it’s kind of tough to be a small needle in a huge haystack.
Which came first? Painting or voice overs?
As a child I spent a lot of time in my dad’s art studio. I’ve always felt I had a future in the arts, but when I came to an open house at the fine art academy, I didn’t feel at home. My teenage angst got the better of me, and I bailed out.
My lingering artistic longing has been replaced by inspiring life experiences. Voice acting set things in motion, allowing me to become more daring and in charge of my destiny. This opened up new opportunities inside of me. It made me focus on what I really wanted, and apart from painting with words, I wanted to paint with brushes! Thanks to voice overs, I started working on canvases again!
Do you see yourself having two professions, or is one more like a hobby?
Doing voice overs is my (amazing) job, and painting is part of my identity. In my ideal world I would sell a few more paintings allowing me to spend more time with my canvases, but I’d still record voice overs. Doing voice overs expands my window to the world, and I love the variety it brings. I go from pharma to automotive, from health care to commercial, and from local to international. I go from speaking to children to talking to the elderly in need, from a heartwarming bedtime story, to a very serious script. All of this inspires me to keep on painting.
Tell me more about your artistic side.
I paint using the name FacingDorith. My work revolves around beauty and emotion. With beauty I don’t mean perfection, but character, atmosphere, and originality. I paint people because they touch me deeply. Because of who they are, of what they do, and what they don’t do. I’m also endlessly fascinated by what they have to say. Meeting people leads to new insights, to rethinking, and sometimes to confusion. This whirlwind of emotions finds its way onto my canvas.
I do not feel the need to be ultra realistic. What’s important is the feeling I get regarding the person I’m painting. I want to capture their charisma, their intensity, and strength. There are some remarkable similarities between people from all over the world and their faces. It takes less than a second to feel a sense of familiarity and emotion that connects us all.
My own emotions are at the basis of my work. Not only do I want to paint the beauty of life and people’s strength, I also want to paint their fears, their losses, and their sorrows.
The darkest nights bring out the brightest stars.
I love using color. It expresses a certain feeling. Every color has its own character, but it can appear in so many nuances, and it can create an entirely different image in combination with other colors.
What’s the nicest thing someone has ever said about your work, and why were you touched by that?
When someone is really moved by my work, that’s a tremendous compliment because it affirms that what I put into it, is resonating. Some people get emotional because my work can be intense. It touches a nerve because feelings that were hidden inside, are coming out. I love that. All of us experience life in different ways, so what they are feeling is not necessarily the same as what inspired me to create the artwork. That’s never my intention.
By evoking an emotion, a connection is created. In my opinion, a work of art is never finished until it is observed by someone. The act of observation creates a message. Everyone is free to distill their own message, and that message changes depending on things like personal experiences, someone’s mood, or something simple like a different environment, or a change of light.
Do you get the same satisfaction from your voice over work?
I compare my voice over work to painting on commission versus painting spontaneously. I do work on request and that can be challenging. It’s less free, but the limitations and restrictions create a tension, a pressure, and a focus that bring out new things in me, and help me grow. That happens too, when I record voice overs.
You’re a mother of three young, energetic children. You’ve got to be there for your clients and for your kids. Does that sometimes cause friction, and how do you deal with that?
What I predominantly experience is lots of freedom. That’s because it’s easy for me to unwind and leave things as they are. It’s super busy at times, but I love working in the weekend or at night. After all: it’s me I’m doing it for. When things are slow in terms of voice overs, I grab my brushes and start painting, I go to a museum, or to the beach. I need that space to be there for my children and for myself.
My workload comes and goes, and the pressure to perform can be intense. But I also know that things will eventually calm down, so cleaning up the house can wait a little longer. When I’m busy doing voice overs I paint less, but sometimes both activities reinforce one another, and I keep on creating at night and during weekends.
What tips do you have for working moms and dads?
Here’s the thing. You’ve made the choice not to work a regular, nine to five job, so don’t put that pressure on yourself. I see no benefit in sitting behind a computer for forty hours a week. Working efficiently is different from being busy.
Take advantage of your freedom, and don’t worry about the slow times. Enjoy what you’re doing! These dry spells allow you to work on your website, to do some networking, et cetera. I get my best ideas when I’m doing something totally different, so please enjoy your freedom. By that I also mean the freedom to choose whom you want to work with. I stopped working with some clients because I was getting bad vibes. Isn’t that great? I no longer work with unpleasant or unreasonable people.
These days it’s not enough to be good at what you do. You also have to sell yourself.
To me, that’s the most challenging part of being a freelancer. As a voice over and a painter I AM selling myself. I feel vulnerable when I do that, especially when I don’t get the jobs I was in the running for. I always keep in mind: different strokes for different folks. Sometimes I just don’t fit the bill and that’s okay. I’ve learned not to take it personally. Having said that, I’m still uncomfortable presenting myself in public. I’m an introvert at heart. I register what’s going on around me, but I prefer being in the background.
What role do social media play in your professional life?
They’re really important to me. This includes my profiles on Instagram, Facebook, and LinkedIn, as well as the online networking groups and my websites. I update them regularly, and I have noticed that people are finding me more frequently. However, I will only do things that fit me, so you won’t see me writing blogs, vlogs, or newsletters.
I see you’ve included English demos on your website. What do you think you have to offer clients outside of the Netherlands?
My voice sounds friendly, clear, and familiar – even in English. Most people find it hard to tell where I am from, which is ideal for an international market, particularly when a service or a product isn’t linked to a specific country. This subtle Northern European accent enhances the authenticity of the message.
Being both a visual artist and a voice over artist comes with a lot of uncertainty. Do you ever long for a “normal,” steady job with fringe benefits?
When the Netherlands was still in what they were calling an “intelligent lockdown,” I worked very little. At those times I thought a more permanent job would be more desirable. On the other hand, it was relatively easy to combine home schooling my kids with working on the projects that did come in. Life has taught me to trust in my abilities as well as in the power of the mind.
When I look back at the path I have taken, I am grateful for every success, big or small. I realize I can’t see the road ahead, but I know where I want to go, and I am convinced that I will get there.
REMEMBER: The One Voice Conference USA 2020is held from August 13 @ 6:00 pm – August 16 @ 1:00 pm. Click here to buy your ticket. A little over $187 US dollars will get you in the door, and you don’t even have to leave your house. On Saturday, August 15th at 1:00 PM EST I’ll be leading a 3-hour workshop called “Blogging your way to voice over success.” Join me!
A few weeks ago, I told you about my Dutch colleague Jolanda Bayens. She is the founder and director of the Voice Over College, and one of Holland’s most in-demand voices. Jolanda is also a registered nurse, but she hasn’t practiced in twenty-six years.
When the Corona virus hit her region hard, she felt she had to do something to help, and she offered to go back to nursing. After Jolanda’s first story was published, people kept checking in with me to find out how she’s doing.
This is her update:
It’s a gorgeous sunny day in May. The highway is a bit busier than last week. As I’m driving, I start thinking about the things I have to do, tomorrow. One of those jobs is a voice over recording, a medical animation to be exact. I’m grateful that most of my customers still know where to find me, even in these testing times.
There’s also lots of planning to do for my training institute, the voice over college. Thank goodness my guest teachers are incredibly flexible. Meanwhile, the lockdown seems to get more relaxed in the Netherlands. We’re allowed to get out a bit more, emphasis on “a bit.” When I pass an electronic message board, I’m being warned not to unwind in a nearby nature reserve as they’re expecting record crowds this weekend.
Half an hour has passed when I park my car in the parking lot of the nursing home. Because I’m working in a COVID-19 ward, I’m not allowed to use the regular staff entrance. My colleagues and I have to enter through the mortuary. Different doors that only open when I enter the correct code, take me to the stairwell. I walk up the stairs, and I consciously take a deep breath in and out, pushing the door open.
I have arrived.
PROTECTING OURSELVES
Jolanda Bayens
As a temp nurse I work on different COVID-19 wards. Today I go to a floor that has been hit very hard. My colleague and I (it’s just the two of us because they couldn’t find an additional nurse for this shift), get into our protective suits. We put on gloves, face masks, and safety goggles. During our shift we cannot leave this ward and we’re responsible for nine demented people. Only one of them is not infected with the Corona virus.
That one person happens to be stretching his legs as I walk in. He has no idea where he is or what he’s doing There’s no one to stop him and his family is not allowed to come in. He is terrified and keeps asking what he is supposed to do. I feel guilty because I can’t really help him.
During the day shift three people on this floor have passed. Apart from the one “healthy” resident, all others are in bed feeling terribly sick. I can tell one of them hasn’t got long to live. The doctor has been called to administer morphine, which he does. Because we expect that death is near, we call the next of kin. They show up wearing layers of protective clothing.
THE LIVING AND THE DYING
The family members come inside, and we show them to their dad who is fighting for his life. His kids are shocked by what they see and tell their father that it’s okay to let go. But the old man is clinging on. I get goosebumps as I’m fighting back the tears.
We stay a while to explain what the family can and cannot do under these circumstances, and then we continue with our work. One lady in our care is gravely ill, and the rest of the residents are so sick that they don’t want to eat or drink.
Forty-five minutes later the family of the dying man decides to go home. They were only allowed to stay for half an hour, but we gave them some extra time. Every ten minutes my colleague and I stick our heads around the corner to see how the dying man is doing.
When I enter his room around eight, I see that he has passed. He looks totally exhausted. I ask a doctor to call the time of death, while family members contact the undertaker who will take care of the body. Normally, that’s our job, but because of Corona regulations we aren’t allowed to do that.
FEELING GUILTY
The only thing we can do is carry on. We help people eat and drink, we give them medications, and we clean the residents up. We take their temperature and blood pressure, and we measure their oxygen level. We continue to do so until the end of our shift.
In the car, on my way back, I feel guilty because I wasn’t able to give my patients the care they so desperately deserve and need. When I try to brush that uncomfortable feeling away, I suddenly notice how thirsty I am. Walking around in those protective suits feels like being in a sauna, and with only two nurses on duty, there wasn’t enough time to even take a sip of water.
I turn on the radio to listen to the news. The number of people with COVID-19 being admitted to hospitals has gone down again, and the numbers at the ICU’s are decreasing as well. But once again, no one is mentioning anything about nursing homes. It is as if we do not exist.
The news reader continues: at the main railway station in Amsterdam, police officers and railway officials had to be deployed to manage the enormous flow of travelers heading for the beach resort of Zandvoort. Forget social distancing. Getting an early tan and emptying a six pack of Heineken is much more important.
I’m finally home. I get out of my car and take a deep breath.
I rarely do, but the one I had last night has been on my mind since I woke up at 4:00 AM. It was an almost mystical and comforting experience. Here’s why.
In my sleep, a deep, soothing voice instructed me to go to my computer and write a new story for my blog.
“Make sure you give it some thought,” the voice said, “because it’s going to be your very last blog post. If there’s anything you’d like to say to your readers, this is the time to say it.”
Once I started typing, the emotional floodgates opened, and line after line started weaving a story filled with love, gratitude, and endless appreciation.
When it was finished, the voice returned and said:
“It’s time to go. Follow me.”
At that moment, my soul left my exhausted body in the hospital bed beneath me. As I floated upward, feeling like a fluffy feather in the wind, I could see the nurses take me off the ventilator, and cover my mortal remains with a white sheet.
It felt perfectly natural. I wasn’t scared. I remember being blissfully overwhelmed by a tingling sensation of lightness that I’d never experienced before. Instinctively I knew that everything was going to be alright.
The drop was coming back to the ocean.
It was time to go home!
COPING WITH A DEADLY VIRUS
We all deal with COVID-19 in different ways. I’m not interested in political spin, or in networks trying to pump up their ratings with unscientific sensationalism. Give me the facts and I’ll be fine. I’d like to know what I am dealing with.
I’m not scared of this virus because I know how to keep myself and those around me safe. What I am afraid of are the gun slinging nitwits who believe it’s okay to endanger my life just so they can get a six pack at the beer emporium, buy some ammo at Walmart, and get their bushy beards trimmed. All in the name of freedom.
Pro Life my ass!
Then there are people I have tremendous admiration for. The essential workers, the ones who do the dirty, risky jobs for minimum wage with minimum protection. You know, the tax-paying immigrants targeted for incarceration and eventually deportation.
I also admire colleagues such as Jolanda Bayens (I wrote about her last week), who went back to nursing to help vulnerable seniors. Every single day she’s dealing with new cases of Corona, as coffins leave the premises of the care facility she works at.
COVID-19 preys on the weak, the willfully unprotected, and even on pastors who are dead certain that God will keep them and their misguided out of the Pearly Gates.
VOICE TALENT AND SPEECH THERAPIST
Hellen Moes
This week I learned that another member of our voice acting tribe is doing her share to help those suffering from COVID. Her name is Hellen Moes, and she doubles as a certified speech therapist in the Netherlands. She works in a teaching hospital, and normally she assists patients who have trouble swallowing and speaking after they’ve been treated for a malignant tumor in the oral cavity, or pharynx.
These days, Hellen helps Corona patients that just came off the ventilator who are having problems with their oral intake. Hellen says that most people don’t realize that the same organs that allow us to speak and sing, are used for the safe intake of food. They help us to chew and taste, and swallow solids and liquids. “Safe” means making sure that everything ends up in the esophagus, and not in the trachea.
All of us were born with a very ingenious system that protects us from choking. Hellen explains:
“In less than a second, our swallowing reflex separates food from air, closing the vocal folds, making the larynx move up as the epiglottis is closing the opening to the respiratory system while the tongue and the back throat wall are pushing the food to the gullet inlet.
COVID-19 patients on respirators are intubated. During intubation a special instrument (laryngoscope) is used to carefully push the epiglottis away, so the intubation tube can be inserted in the trachea through the opened vocal folds. A small balloon at the end of the tube holds it in place inside the trachea.
This means that patients can’t swallow as long as they’re on a respirator. They’re fed artificially through a nasal probe that enters the throat, going to the gullet inlet to the stomach. That’s precisely the reason why these patients are sedated while they’re on a respirator.
When the throat muscles aren’t used for complicated things like coughing, vocalizing, and speaking, they weaken. During intubation it sometimes happens that a vocal fold gets scratched, a vocal cord nerve gets entrapped, and vocal folds become paralyzed. This has a negative impact on the swallowing function, and on someone’s ability to speak.”
SPEECH PROBLEMS
Once the intubation tube has been removed, and the patients wake up, they find that it’s almost impossible to speak. They’ve either completely lost their voice, or the voice is very weak. On top of that it’s almost impossible to cough because the vocal folds cannot close properly to build up the necessary pressure.
When the patients try to drink something, they choke and can’t cough. When that happens, a speech therapist like Hellen is called in. She picks up the story:
“The Corona virus has definitely changed the nature of my work. Part of me is afraid, a little ill at ease, and unsure of myself.
Hellen at the hospital
The support and involvement of the nurses is crucial for me, as is the protective clothing. It gives me some peace of mind. Because I am wearing a face mask, the patients have a hard time hearing my instructions. Normally, I show my patients how they can swallow more forcefully, but now they can’t see that. After I give them instructions, I have to listen carefully to make sure no food has gotten into their vulnerable lungs.
Most of my patients have a long way to go before they can eat their steak and fries, but they are usually very grateful that they’re able to taste real food after having gone through a very, very difficult period.”
Please remember that COVID-19 is a merciless killer. To quote a recent article:
“Clinicians are realizing that although the lungs are ground zero, its reach can extend to many organs including the heart and blood vessels, kidneys, gut, and brain. The disease can attack almost anything in the body with devastating consequences. Its ferocity is breathtaking and humbling.”
Hellen Moes is taking a short break from speech therapy to voice a project for the medical faculty of the University of Maastricht. Like her colleague Jolanda, she’s very down to earth, and doesn’t think she’s doing something heroic. She’s doing what she’s been trained to do: helping people recover from something that could have easily killed them. Something that could potentially kill her too.
Hellen is one of my heroes.
GIVING THANKS
As I wake up from my dream, I feel elated to be alive. It seems my number isn’t up yet. All I can do to help, is stay inside as much as I can. Anne Frank and her family could do it for two years, and they didn’t have Netflix, Instagram, or Facebook. So, you don’t hear me complaining about physical distancing, or the need for a haircut. It’s a small price to pay to save lives.
Once again I feel overcome by gratitude for the people in the front lines who battle COVID-19 every single day. The people who keep the country running and the supermarkets stocked. The workers in warehouses, the people who deliver, and the scientists searching for a vaccine. If only I had a way to say “Thank you!”
Then my colleague Bev Standing came up with an idea. J. Michael Collins wrote the script, and Humberto Franco did the editing. Lots of voice over friends donated their voice to a video that says it all.
In Europe, very few people have heard of Fred Rogers, or Mr. Rogers, as he was known to millions of Americans.
The Mister Rogers’ Neighborhood TV show for preschoolers aired from 1968 to 2001, and it continues to run in syndication and on streaming services today. Last year saw the premiere of the movie A Beautiful Day in the Neighborhood, starring Tom Hanks as Mr. Rogers.
Fred Rogers was an expert at translating the complex adult world in terms kids could understand. His shows are still a resource for parents on talking to children about tragic events such as school shootings and killer viruses.
Rogers is often quoted as saying:
“When I was a boy and I would see scary things in the news, my mother would say to me, ‘Look for the helpers. You will always find people who are helping.’”
As the world is dealing with the Corona virus, one of those helpers is a colleague of ours whom I interviewed for this blog not so long ago. She was supposed to come to VO Atlanta, but COVID-19 disrupted her plans. Her name: Jolanda Bayens.
Jolanda is one of Holland’s most prominent voice overs, and the founder and CEO of the Voice Over College, a training institute for voice actors.
Twenty-six years ago, Jolanda was a nurse, specializing in terminal care. After her studies she worked at a hospice, and later in home nursing. She fell and broke her pelvis in three locations. A few years later they discovered she had a condition that caused her bones to break very easily and significantly. She was declared unfit to work because the fractures didn’t heal properly.
Today, Jolanda is back in her nurse’s uniform, being one of the helpers. I asked her to tell her story:
DEALING WITH COVID-19
Jolanda Bayens
“When the Corona crisis hit the Netherlands, I felt an urge. The urge to help. After all, I am a trained nurse, and taking care of people is not something one easily forgets.
I don’t work in a hospital, but in a place that takes care of the weakest people in our society: a nursing home. In the Netherlands, just like anywhere else, entire wards have been isolated from the outside world because patients have COVID-19. In those wards, a silent disaster is taking place, right under our noses.
I take care of 34 people who suffer from all types of dementia. Most of them aren’t ambulatory anymore. They don’t know who they are, let alone who I am. They’re confused, lonely, and unable to carry on a conversation. They look at you with hollow eyes, and listen with ears that do not understand what’s going on.
These people are bedridden, and one is sicker than the other. The virus is unpredictable. In the morning someone can seem wide awake and alert, and in the afternoon that same person is down with a high fever. Their oxygen level is low, so they’re short of breath. About a third of infected patients won’t make it. Physically, they were already weak, and this virus causes severe pneumonia which is usually the cause of death.
LACK OF PROTECTION AND EQUIPMENT
We have only one oxygen saturation monitor that measures the oxygen level of all 140 patients. There are safety goggles available, but we don’t have enough of them. We really have no idea if we have enough face masks and protective clothing for everyone in the near future. We’re using one face mask and one apron per shift, which is against regulations, but we have no choice. We’re constantly begging for more.
My heart breaks for my patients. Every hour of my shift their condition deteriorates. Because there aren’t enough nurses and the family isn’t allowed to help, I feel like I’m constantly running behind.
As soon as someone is close to death, we call the family. Only one person is allowed in the room with the patient. Most of the time that’s a partner or a child. The rest of the next of kin has to say their goodbyes outside, waiting in front of a window. Fortunately, my section is on the ground floor. Otherwise this wouldn’t even be possible. The person who has been with the patient then has to be self-quarantined.
About half of the permanent staff has chosen not to work on my floor as long as there’s COVID-19. A small group of caregivers is forced to make that choice because their husband, wife, or child is part of a risk group. They fear infection. I do understand that, but I also notice that this causes resentment among the caregivers who are continuing to work on the COVID ward.
All in all I feel frustrated. There aren’t enough caregivers, and those who are working are exhausted. There’s a lack of qualified nurses and we cannot protect our patients or ourselves. The family of the people we care for isn’t always understanding. They get angry and blame us for the infection. That really hurts.
So, why are we continuing to care for our patients, possibly risking our own lives? Because we’re afraid that no one else will help these fragile people who are totally dependent on others. They deserve as much care as anyone else.
NO HEROES
I’ve seen signs outside of hospitals saying that the people who work there are heroes. Every now and then people start applauding the doctors and nurses. That doesn’t happen where I work.
I’m afraid that the people I take care of are part of a forgotten group. Small local businesses, however, have not forgotten us. Almost every day they send us flowers and yummy treats which are very much appreciated.
Today, I’m off. That means: I work from home. I do the laundry, I run the house, I cook, and I record voice overs, of course. The show must go on. Thank goodness the projects keep coming in, even though there aren’t as many as in normal times. Tomorrow, after my morning shift in the nursing home, I’m going to rest up a bit. That way I’m ready to teach my beginner voice acting class in the evening.
I want to stress that my fellow nurses and I don’t see ourselves as heroes. We just want to do what we can, because if we don’t, no one else will do it.
It’s all about loving our fellow human beings.
Regardless of who they are, or what state they’e in.”
Jolanda Bayens, voice over/nurse
PS If you’d like to show Jolanda some love, please leave a few words of encouragement in the comments.
I’ve been living and working in the United States for twenty years, but I’ll never forget my first tornado warning.
All of a sudden the dark sky became a strange shade of green, and the violent winds died down abruptly. It became quiet in the street. Eerily quiet. The birds stopped singing, and the hounds stopped howling.
Without warning we could hear a deep and loud roar, as if a freight train rumbled into our neighborhood. This was our signal to seek shelter in the basement. Something deadly was coming our way that would demolish anything in its path.
This is what it feels like, living under the threat of the Corona virus. It’s the chilly silence before the storm that will come our way, no matter what.
I live about an hour and half from New York, the place that has been hit the hardest. Until yesterday, the Transbridge bus from Manhattan took groups of commuters to my town, several times a day.
Because hardly anyone gets tested for COVID-19, we have no way of knowing who’s infected and who isn’t. Only yesterday, a man my age was sent back home from the hospital because his symptoms were too mild. He died a few hours later.
Tragedies like that make one ponder matters of life and death.
In the meantime, we think we’re safe at home, as long as we obsessive-compulsively wash our hands and don’t mingle with the masses. But you know what? A man’s got to eat, so we rush to the supermarket to stock up. There we wait in line for the checkout, only separated by the length of our shopping carts, and absolutely no one keeps a six foot distance. There’s simply no space to do that.
In Pennsylvania (where I live), the situation is very similar to the one in the Netherlands (where I was born): closed stores and schools, people working from home, and senior citizens who cannot be visited. The social-cultural-religious life has come to a standstill, and Netflix is more popular than ever.
In a weird way, not much has changed for me. As a voice over with a fully equipped home studio, I’ve been separating myself from the outside world for years. Clients find me online, they email me their scripts, and they receive the audio in digital format.
For my wife the situation was different. She teaches flute and piano, and students always come to her studio. Now she has successfully transitioned to online-only teaching with the help of Zoom, Skype, and FaceTime. All of the concerts she had scheduled for the next few months, were cancelled.
At the end of our workday, we migrate to our couch to watch some sappy Dutch TV shows. I’ve got to tell you, in spite of all the news reports, things still feel quite normal, and this has me worried. An invisible danger is rapidly approaching, and I am aware that we are in a risk group.
My wife and I are both over fifty. She’s got MS, and I have a serious heart condition. We know that the hospitals cannot handle the virus, as they’re already begging for protective clothing and ventilators.
And yet, I choose not to live in permanent fear. I stick to my daily routine by being there for my significant other, my customers, and my coaching students. It’s something to hold on to in uncertain times.
I know I cannot stop the storm, but I can adjust my sails.
This too, shall eventually pass.
For now, it’s business as unusual.
Ik woon en werk nu al twintig jaar in Amerika, maar ik zal mijn eerste tornado waarschuwing nooit vergeten.
De donkere lucht kleurde opeens een wonderlijk groen, en de harde wind ging plotseling liggen. Het werd stil op straat. Onheilspellend stil. Geen vogel zong meer, en ook de honden hielden op met huilen.
Plotsklaps klonk er een diep en luid gebrul, alsof er een vrachttrein grommend op de buurt afdenderde. Dat was voor ons het signaal om de kelder in te duiken. Er was iets dodelijks op komst dat alles in zijn pad zou vernietigen.
Zo voelt het een beetje nu we leven onder de dreiging van het Corona virus. Het is de ijzige stilte voor de storm die hoe dan ook zal komen.
Ik woon op anderhalf uur afstand van New York dat het hardst getroffen is. Tot gister hadden we nog een busverbinding naar Manhattan die een paar keer per dag groepen reizigers afleverde. Omdat er nauwelijks op COVID-19 getest wordt weten we niet wie al geïnfecteerd is en wie niet.
Gister stuurde een ziekenhuis nog een man van mijn leeftijd naar huis omdat zijn klachten niet ernstig genoeg waren. Hij overleed een paar uur later.
Dan ga je toch wel even nadenken over leven en dood.
We wanen ons intussen veilig in ons huis zolang we de handen maar obsessief-compulsief blijven wassen en ons niet tussen de massa’s begeven. Maar goed, een mensmoet toch eten, dus even snel naar de supermarkt voor proviand. Daar staan we wagentje aan wagentje te wachten voor de kassa, en geen kip houdt zich aan de anderhalve meter afstand. Daar is geen ruimte voor.
Bij ons in Pennsylvania hetzelfde beeld als bij jullie: gesloten winkels en scholen, mensen die vanuit huis werken, en bejaarden die geen bezoek meer mogen ontvangen. Het sociaal-cultureel-religieuze leven staat stil, en Netflix beleeft gouden tijden.
Gek genoeg is er voor mij niet eens zo heel veel veranderd. Als voice over met een thuisstudio ben ik al jaren van de buitenwereld afgesloten. Mijn klanten vinden mij online, ze emailen me scripts toe, en ze krijgen de audio digitaal toegestuurd.
Voor mijn vrouw was het anders. Zij geeft piano- en dwarsfluitles, en de studenten komen altijd naar haar toe. Nu geeft ze met succes online les via Zoom, Skype, en FaceTime. Wel zijn al haar concerten voor de komende maanden afgelast.
Als onze werkdag ten einde is, dan gaan we lekker op de bank “Boer zoekt Vrouw” zitten kijken. Ik zal je vertellen, ondanks de nieuwsberichten voelt het allemaal nog zo normaal aan, en dat beangstigt mij een beetje. Er is een onzichtbaar gevaar op komst, en ik besef dat we alle twee in een risicogroep zitten.
Mijn vrouw en ik zijn beide boven de vijftig. Zij heeft MS, en ik heb vrij serieuze hartklachten. We weten dat de ziekenhuizen niet op dit virus berekend zijn en nu al om beschermingsmiddelen en beademingsapparatuur moeten bedelen. Intussen kopen Amerikanen wapens, in plaats van naaimachines om mondkapjes mee te maken.
Toch kies ik er voor om niet in permanente angst te leven. Ik blijf mijn normale routine volgen door er te zijn voor mijn geliefde, mijn klanten, en m’n voice over studenten. Het is iets om me aan vast te houden in onzekere tijden.
Ik weet dat ik de storm niet kan keren, maar ik kan wel m’n zeilen bijzetten.
The news is out. VO Atlanta 2020 has been postponed.
In light of the rapid spread of the COVID-19 coronavirus, this was the only smart decision CEO Gerald Griffith could make. Nevertheless, it’s a huge disappointment for those who were already packing their bags, me included.
The good news is that a delay is not a denial. Once COVID-19 has been contained, and we no longer need to practice social distancing, VOA 2020 will go ahead.
For now, the entire voice over community will get full access to the 2019 panels, keynote, and sponsored sessions for FREE. Gerald said: “We’re all in this together, right? and my commitment to connecting the community is more than lip-service.”
I don’t know about you, but I remember my very first VO Atlanta.
I wasn’t sure I was going to like it. So many people. So much to choose from, from the moment you get up, to the moment you go to bed.
And when you finally do fall asleep, you dream of voice overs all night long.
This reluctant extrovert was nervous and unsure he would fit in.
That all changed when I found out there was one other Dutch speaker at the conference. Originally from Belgium, his name was Bart Vleugels. “Vleugels” means “wings” in Dutch. Hence the headline.
Bart, as you will find out, is a fellow-introvert who was like me: way out of his comfort zone amidst those crazy outgoing, enthusiastic Americans. We sort of survived the conference together, and we liked it so much that we came back, year after year.
Since I’m interviewing every Dutch-speaking participant who’s coming to this year’s rendition of VO Atlanta, I’m rolling out the red carpet for Bart. The man who gives words wings.
Bart, how did you get started in the business, and for how long have you been a voice-over?
Like a lot of other VO talent, it all started at a radio station. In fact, I built my first station. It had a range of a miserable 50 meters, courtesy of Radio Shack. It was a “radio station in a box” and I called it Radio Bonanza because it was the only instrumental track I had that I could talk over… I was 14 at the time. I volunteered at a local pirate radio station for awhile and became a DJ soon after.
I took a break in the late 80s to go to the USA as an exchange student. That’s when I REALLY fell in love with radio. That American sound, hitting the post during the intros, it all sounded so cool. I did some more DJ’ing at 2 radio stations in Belgium after returning from the US and during my (then mandatory) military service. I went back to the USA in 1993 to study broadcasting in college.
My very first paid voice-over job was in 1996 when I voiced and produced liners and station IDs for a station in Belgium. If you want to know what I sound like, here’s one of my commercials:
What do you like about your work and the business you’re in?
What’s not to like!? I’m beyond an introvert, so the booth is my happy place and sanctuary. I like the opportunity to interpret and deliver the words that somebody else wrote. I enjoy trying to get in the writer’s head and bring those words and emotions to life. I love giving alternate takes. I like to provide a service to clients that reaches beyond what they expect.
I like VO because the business moves very fast: Audition, get job, do job, get paid. Get in, get out. Boom. Pow. Bye. Next. Multiple jobs a day and they’re never the same. Gotta love that variety!
What has changed since you made your very first recording?
From a technical standpoint, it’s incredible what we can do now compared to 10 or 20 years ago. Remember SAW and SAW+? Actually, I’m old enough to remember splicing tape on a reel-to-reel. We needed big studios and bank loans to have a “studio”. But now… Being able to walk into my booth and do a session one-on-one with a producer half way around the world? Unbelievable!
I have changed as well. I was just a kid when this all started. I grew up. I learned humility, patience, respect.
What do you specialize in? What makes you unique?
We’re ALL unique in our own way. For me, I’m a dual citizen who speaks Flemish and English with a studio in Oklahoma City. Not too many of those? As far as my voice quality and tone, I’ve learned from previous VO Atlanta conferences that our voices are unique to ourselves. Nobody can sound like me. So I’m running with it!
I’m proud to say I’ve been a ProTools user since 1996, back in the ProTools III days. I like Protools, I’m used to it, I’m fast with it. My specialty is translation and then narrating my own translation. Every month I receive an English safety video, accompanied with the script. The client wants it translated into Flemish, and then narrated and sync’ed in Flemish as well. I LOVE that I can provide both services.
What do you find the most challenging aspect of your work, and why?
For me personally it’s Marketing. As I mentioned before, I’m the quiet type. So, getting on social media and actually posting something doesn’t come natural for me. I admire people like yourself Paul, who feel comfortable in sharing your ideas and feelings in a blog or podcast. I grew up with parents who made it perfectly clear not to gloat or show off when I did something good. I’m still trying to find that happy medium where it’s OK to be proud of something, and share that with the world without sounding like a know-it-all or become the “look at me!” type.
What would be your dream VO job?
I really enjoy e-learning projects and the long format jobs. But don’t ask me to read a book. I’m so in awe of book narrators who can go hours and keep track of the characters, accents, etc. Such artists! In second place would be radio imaging. That’s how I started and I really enjoyed not only being the voice of the station, but also doing the production with all its whooshes, hits, zaps and zings! And I’m still dreaming of hosting a radio show/podcast where I’m doing a US Top-15 or Top-20 countdown in Flemish, but all done from the US. Almost like a weekly Entertainment Tonight/Countdown show.
What professional accomplishment are you most proud of?
There’s a Belgian expression: “Belgians are born with a brick in their stomach”. It basically means they don’t move. You pretty much are born, grow up and probably die in the same town. I’m proud that I had the courage at 17 to get on a plane and go somewhere I had never been before. Go to school and experience an entire year as a high school kid and as a member of a family, not a tourist. It was a great experience and it built the foundation for the reasons I live in the US now.
What’s an important part of your life you want people to know about, that doesn’t necessarily have to do with voice-overs?
I’m proud that I became a US citizen 10 years ago. I love it here so much. And I get to vote (and serve on a jury) now!
Also, just like Serge (Belgian VO talent living in Texas) I’m active with fostering dogs. My wife and I have been fostering for almost 8 years now. It’s so much fun to see the different personalities each dog brings to the crate.
Why are you coming to VO Atlanta, and what are you looking forward to most?
This will be the third consecutive VO Atlanta conference for me. I will be surrounded by people who LOVE what they do: Professionals who, even though we all do the same thing, understand that we’re not competitors but partners!
It’s one thing to go to a conference because your boss says so. But VO Atlanta: The atmosphere, the vibe, the smiles, the familiar faces, the new connections, the learning, but especially the PEOPLE,… It’s a 3-day pep rally!!
And I can’t wait to see you and those Dutch clogs of yours again!
An English speaking client comes to me for a Dutch voice over. She sends the script over, and I immediately know it’s not for me. Why?
The text is not written in Dutch (spoken in the Netherlands), but in Flemish, the dialect of Flanders, a region in neighboring Belgium. It’s like sending a script for the Brazilian market to a Portuguese talent, or something in Castilian Spanish to a Mexican voice over. Linguistically it’s close, but it’s still a mismatch.
Just like Danes and Swedes understand one another, the Dutch and Flemish can converse without problems. However, there’s a very clear regional difference in accent and vocabulary that sets the speakers apart. So, if you’re an agent looking for a Dutch speaker, always ask the client whether it’s for the Dutch or the Flemish market.
To complicate matters, some Flemish voice overs will advertise themselves as Dutch speakers, and that’s because Flemish isn’t an official language. It’s a variant of Dutch.
If you’re interested in what Flemish sounds like, you should come to VO Atlanta (March 26 -29), and strike up a conversation with voice talent Serge De Marre. It’s his first VO Atlanta, so make him feel at home! A few days ago, I had a chance to catch up with him.
Serge, how did you get started in the business, and for how long have you been a voice-over?
About 20 years ago I accidentally reconnected with an old school friend. He worked at a local radiostation in a small town in Belgium. I just got out of a relationship and to cheer me up, he dragged me to the station so “I could keep him company” during his radio show. I enjoyed the whole behind-the-scenes experience, and after he finished his show, he put me behind the microphone and we recorded a short demo.
A couple of weeks later I got a call from the station manager: “Hey Serge, I listened to your demo and I really like it. One of our hosts is leaving, are you interested in his weekly slot?” It didn’t pay very well, but I was so excited!
In the years after, I worked my way up and got a show on Belgium’s biggest commercial radiostation Qmusic. Meanwhile, I was also doing voice overs on the side. In 2010 my husband’s employer wanted to relocate us to Washington, DC, and we decided to say yes to the adventure. Initially, his assignment was supposed to last for only two years, but 10 years later we are still in the USA.
Job wise, this transition was tough for me. In normal circumstances I would’ve gotten a visa that’s linked to my spouse’s. But because our same-sex marriage was not recognized at the time I couldn’t get a visa nor a work permit in the USA. I did find a workaround and was able to get a journalist visa so I could work as an on air reporter for a Belgian tv channel. Here I am, reporting on a tornado.
Thanks to a Supreme Court decision in 2013, same-sex marriage was finally recognized in the USA and I was able to apply for a work permit and a green card. I started investing in my voice over business: bought a booth, polished my English with a dialect coach, and contacted NancyWolfson for private VO coaching sessions. I even expanded my business, and now I am also voicing in Neutral English.
What do you like about your work and the business you’re in?
I love, love, love that I’m able to create something magical out of the words written on a piece of paper.
I love when clients are really excited about me bringing those scripts to life.
I love that I’m my own boss.
I love that every day is 100% different. No gig is the same.
I love brainstorming with the many interesting and enthusiastic people in this business.
I love that after 20 years of being in the voice business, I’m still learning every day. Not only about the business itself but also about the companies, brands, and products that are out there. The other day a client contacted me to voice a corporate video for a drone that kills insects in green houses. How fascinating is that?!
What has changed since you made your very first recording?
Me. I have changed. I used to think that it was impossible to make a decent living with voice overs. For a long time, I saw the voice over business as a side business, but there is so much work out there. One day it just hit me. I decided to go for it full time and just do what I like and what I am good at.
You know… everything changes once you start focussing on your goal. I learned that many years ago when I was working at a local radiostation, and I had this dream about having my own show on a national station. I just worked towards that goal and it happened. But I had this blind spot about voice over for a long time. I just didn’t think it was possible to make a living as a fulltime Flemish voice. You just have to persevere. Eventually, you’ll find your way.
What do you specialize in? What makes you unique?
Here’s the thing. My voice is what it is. You either like it or you don’t. The same goes for so many other voices, so there’s not much unique there. The difference with those other voices is that I offer an amazingly smooth experience. I am very flexible. I have a quick turnover. I am trustworthy and honest. I wanna make my clients happy, I go all out.
Sometimes things are out of your control. Luckily, it hasn’t happened very often, but I will get really upset when my clients aren’t happy for whatever reason.
This one time a studio booked me after hearing my audition. We recorded several tv commercials during a 3 hour live directed session. The client and studio were beyond ecstatic with my work. A couple of days later they told me they’d decided to go with a different voice because corporate headquarters thought I sounded “too different from to the original French voice” that they never let me hear. This was a complete surprise to me. They were very apologetic though. This wasn’t something I could fix but I still was upset for a couple of days. (laughs)
What do you find the most challenging aspect of your work, and why?
Working with clients who only know what they don’t want, and don’t know what they do want is a challenge I love to accept. Or clients that give you contradicting instructions: “Give me a dynamic, happy but serious read.” My years of experience will handle these situations perfectly by just asking a lot of questions and narrowing down the things they don’t want. These situations are always a challenge but eventually we’ll get there.
What would be your dream VO job?
Wouldn’t it be nice to just sit in your booth all day and do nothing but voice work? In my dreams I’d have a sales manager. Someone who’d pick up the phone and replies to my emails. A marketing guy who’d update my website and social media. Someone who negotiates fees for me and sends invoices. You have to have goals! One day… who knows. (laughs)
What professional accomplishment are you most proud of?
I’m proud to be working again for Qmusic, the Belgian radiostation I left in 2010. I’m now their station voice. Those recording sessions are always a lot of fun.
I’m also very proud of getting into the International English voice over market. Who would’ve thought, 10 years ago!
You know… I’m actually very proud of everything I’m doing today. In elementary school as well as in high school, I was a below average student. Teachers used to tell me that I was a lost cause, and just not smart enough. “You’re just too dumb and I don’t know what is going to become of you” is a sentence I heard many times, and I believed it!
Look where I am now! I’m very proud of what I’ve accomplished.
What’s an important part of your life you want people to know about, that doesn’t necessarily have to do with voice-overs?
Ha! Professionally? I’ve interviewed and met many celebrities. Actors Jim Carrey and Angela Lansbury, Ellie Goulding, James Blunt, Birdy, Jim Kerr, Taio Cruz, Bryan Adams, Phil Collins… to name a few. This was for Qmusic radio and a tv station. It shows how much my producers and bosses trusted me with my expertise and talent.
On a personal level.. When I moved to the USA and didn’t have a work permit, I volunteered at the HoustonSPCA and fostered over 40 puppies. No, not all at once! (laughs) This was over a period of 4 years. That was so much fun! I also photographed a lot of the shelter dogs, so we could put up their picture on the SPCA’s website and get them off the adoption floor quicker.
Why are you coming to VO Atlanta, and what are you looking forward to most?
Learn, learn, learn. I’m looking forward to meet with other people in the business and hear their experiences. There’s so much I can learn from not only the X-sessions, but also from other voices.
And maybe I might get a new client out of it? Who knows?
PS I’ll be at VO Atlanta for two panels and two presentations. On March 27th at 9:50 AM I present “The incredible power of words.” The next day it’s time for my X-session “Boosting Your Business with a Blog” on March 28th at 9:30 AM.Click here to register.
Through March 10th you get 25% off select sessions by using the coupon code MARCHMADNESS25.
Anyone who has ever taken the train in the Netherlands, knows the voice of Tuffie Vos, and has cursed her at least once or twice.
That’s understandable, because her public announcements usually bring bad tidings. Things like sudden platform changes, derailments, delays, and more delays.
The video in which she was exposed as the voice behind these announcements went viral, and made her the object of ridicule and vitriol. Undaunted, Tuffie went on national television to read some of the nastiest comments with humor and poise.
No matter what you throw at her, Tuffie always gets the job done. She’s been one of Holland’s top talents for years, even though VO isn’t her main thing anymore.
Tuffie’s got big plans, and that’s one of the reasons she is coming to the 2020 VO Atlanta conference (March 26 -29). A few days ago, I spoke with her.
Tuffie, how did you get started in the business, and for how long have you been a voice-over?
I started as a voice-over when I was 15, exactly 40 years ago this year.
At that time a brand new voice agency needed young voices. There were none. My mother (Dutch Radio & TV personality Tineke de Nooij, PS) already worked for that agency as a voice. In those days, only 8 voice overs in the Netherlands were doing all the work.
Three of them were women, and they were all over 40. I was the first young female voice, and this did not change for almost fifteen years.
What do you like about your work and the business you’re in?
I love the independency of this business and the creativity of the work.I have never ever worked for a boss in my life. When I started, it wasn’t even considered to be a real business. It was a side hustle for actors, singers, and radio dj’s.
I still approach the business that way, because it’s only part of what I do, professionally. I also studied singing, and I am a spiritual teacher as well.
I truly believe that succes is always a result of putting a lot of effort in what you do, while staying focused. My voice is my talent, my gift, and I’ve always worked very hard to develop it. The same is true for my reading skills and my acting. I am good at what I do, and I love it. You may call yourself privileged if you can make money with something you really like doing.
What has changed since you made your very first recording?
The whole world? 🙂
In the eighties there were only a few big studio’s, and it all was tape-recorded. A sound engineer needed to cut the tape and glue it back again if you’d made a mistake. This would take a lot of time and everyone in the studio had to wait for him to repair it, while the client payed a big amount of money for the studio. That’s why it was very important that you didn’t make a mistake! Nailing the read quickly, became my professional trademark. If I see a text, I immediately know how it has to sound, and I can produce what I hear in my head right away.
What do you specialize in? What makes you unique?
I see myself as a voice artist. I can do any genre. I blend in like a chameleon. These days, voice-overs primarily do the same thing again and again. The same style of reading, the same accents, the same melody and rhythm, the same tricks, the same sound etc. It’s just one way of delivery. Thanks to my experience and education I can “soundshapeshift” into any role or genre. Commercials, documentaries, games, IVR, news anchoring, E-learning… There is nothing I haven’t done.
What do you find the most challenging aspect of your work, and why?
In the last ten years the business has changed so radically, that I have no idea where it will go in the future. There is an overwhelming number of voice overs at this moment in a relatively small professional field. Sometimes, they’ll do the jobs for a quarter of my fee, which already has been slashed in half compared to what it used to be.
Nobody seems to be aware of how our language or a voice over should sound anymore. As a result, quality and professionalism is not heard or acknowledged anymore. This development has frustrated me for a while now. I had to find and fight my way back, take my place, own it, and make choices. Since I did that, I’m once again very happy with the business. And with myself.
Related to this is another challenging part of my life: my medical issues. It’s the dark side of being independent, and not having a steady job. In 2003 I was diagnosed with a bone tumor behind my eye. From then on until 2014, I’ve had twenty surgeries in my eye. I was glad to have paid high insurance premiums in my twenty working years!
In 2012, I got a new, titanium eye socket. Since that time my double vision has become so bad that I can’t read long scripts anymore. To be totally honest, reading has become a cruelty. It has been quite a process to acknowledge to myself that I am no longer able to do this part of my work anymore. I’m talking about long form narration, like 4 hours of E-learning, recorded in 4, 5 hours because I never make a mistake, are history. After 15 minutes I start making mistakes in every sentence, twice. It’s not working.
What would be your dream VO job?
Well, what I’m actually dreaming of today, is to find my way back to my first love, commercials, and find a few nice clients to build up a long term friendship. To have a creative blast with them on a steady basis.
My biggest dream is to have an account in the U.S. I want to produce something really good, and the product to be a big succes. I have experienced that a few times in my career, and I still get a great kick out of that.
What professional accomplishment are you most proud of?
At the end of the day, I think it’s being the voice of the public announcement system of the Nederlandse Spoorwegen, the Dutch Railways. When we started this project, the sound engineer and I put a lot of time and effort in how this announcement had to sound and what the experience would be of people hearing it, while listening to bad news. The sound needed to be soft, high-pitched, and friendly. When all the puzzle pieces were put together (which took days of recording), it had to have a natural flow, and still sound like a real human being (even though it’s computer-generated, PS). The system still works great after 24 years.
What’s an important part of your life you want people to know about, that doesn’t necessarily have to do with voice-overs?
Much more than a voice-over, I am a spiritual reader, healer and teacher. I’ve been doing this for over 30 years now. I’m also slowly building up a new life as a jazz singer. I picked up singing three years ago after I got burned out.
I hadn’t sung since I graduated from the conservatory, 22 year ago. This is who I really am. My voice is the mirror of my soul. It brings a lot of joy to my life to make music and heal people.
Why are you coming to VO Atlanta, and what are you looking forward to most?
I’m ready for new adventures and challenges in my life! Since my children are officially grown-ups this year, I’m preparing to live in New York to dive in the jazz scene for a couple of months a year. This has been a dream of mine for a long time, particularly in my younger years. It would be nice to find connections with recording studios and agencies over there. Even information from voice-overs colleagues about how the business works in the USA, is valuable. So, a lot of networking and research I suppose, just to find out how things work over there.
When I stay in New York I don’t want to bring my Apogee travel kit and stress myself all the time in my closet being covered with blankets, but I want to rent a professional sound studio there once or twice a week. I do the same thing here in Amsterdam with longer VO jobs.
I’m looking forward most to the workshop Nail your commercial reading I signed up for. Also hanging out with you guys, and singing with Machteld on the last night jam will be fun.
PS I’ll be at VO Atlanta for two panels and two presentations. On March 27th at 9:50 AM I present “The incredible power of words.” The next day it’s time for my X-session “Boosting Your Business with a Blog” on March 28th at 9:30 AM.Click here to register.
At many occasions where Fred Rogers was asked to speak, he invited his audience to be quiet for sixty seconds. He said:
“I’d like to give you all an invisible gift. A gift of a silent minute to think about those who have helped you become who you are today. Some of them may be here right now. Some may be far away. Some, may even be in Heaven. But wherever they are, if they’ve loved you, and encouraged you, and wanted what was best in life for you, they’re right inside your self. And I feel that you deserve quiet time, on this special occasion, to devote some thought to them. So, let’s just take a minute, in honor of those that have cared about us all along the way. One silent minute.”
Today, I am going to introduce you to my remarkable Dutch colleague Jolanda Bayens, who will be joining me at VO Atlanta (March 26 -29). As you will find out, she has a very special person who has always encouraged her, and helped her become who she is today. We’ll get to that in a minute.
Jolanda, how did you get started in the business, and for how long have you been a voice-over?
In the past, I was a nurse, specializing in terminal care. After my studies I worked at a hospice, and later in home nursing. I fell and broke my pelvis in three locations. A few years later they discovered I had a condition that caused my bones to break very easily and significantly. I was declared unfit to work because the fractures didn’t heal properly.
I enjoyed taking care of my children, but I missed a working environment. After trying out different things, I ended up as a volunteer at a commercial radio station where they trained me to write and read news bulletins. Over time I took on other jobs such as doing interviews, producing promos and jingles, as well as voicing commercials. I practiced so much!
In 2002 I sent a demo to a producer of commercials, and within a week I had booked a national spot. From then on the ball started rolling, and it has never stopped. A year later I was asked to read the news for a Dutch press agency. Shortly after that they asked me to present the traffic info. That’s how it all started.
What do you like about your work and the business you’re in?
I love working uninterrupted in my voice over booth, laughing about my own mistakes and spontaneously recording silly things. In my opinion, the business has become a lot harder in recent years. I also notice that young directors often prefer a beautiful, sultry voice instead of paying attention to correct pronunciation, accent placement, et cetera.
What has changed since you made your very first recording?
In the beginning I often had to go to a studio to record. These days that seldom happens. Most of my jobs I record at home. I love working from home, but I miss seeing my colleagues.
What do you specialize in? What makes you unique?
My versatility is my speciality. I particularly like that my voice has a wide range, from low to high. I’m also able to quickly access feelings, and emote them through my voice. On top of that I love playing with the Dutch language, and I know almost instinctively how a sentence needs to be spoken.
What do you find the most challenging aspect of your work, and why?
My biggest challenge is to make and maintain connections, and to sell myself. That’s hard for me. But it’s part of being an entrepreneur, so I have to do it.
What would be your dream VO job?
That’s a tough question. I’ve already had the opportunity to do so much. I don’t think there’s one genre of VO I haven’t done already.
What professional accomplishment are you most proud of?
I’m proud of everything I have done so far. Especially because this work gives me so much joy and satisfaction. It’s a puzzle piece of my life that just fits. I’m also very proud of voiceovercollege.nl. It’s a training institute for voice overs of which I am the founder and lead trainer. I teach courses in the Netherlands as well as in Belgium.
voiceover college
My approach is quite unique because I look at people in a holistic way. I don’t offer tricks that promise to give every student perfect pipes. I make people aware of who they are and all the things they can do with their voice. I’m very proud that a number of my ex-students are now enjoying a great career in voice overs.
What’s an important part of your life you want people to know about, that doesn’t necessarily have to do with voice-overs?
To cut a long story short: when I was three and a half years old I was adopted by the Bayens family. I had been gravely neglected as a child, and the only thing I could do was throw temper tantrums and swear in a strong Amsterdam dialect.
My mother spoke impeccable Dutch. Every day she’d read to me for hours, and sing children’s songs one after the other. That’s how she taught me to speak correctly without any regional accents and without cursing. I adopted her way of reading to people. Thanks to her, I am a voice over. Unfortunately, my adoptive parents passed away before I started doing this work, and that’s a shame.
Why are you coming to VO Atlanta, and what are you looking forward to most?
My main reason for coming to Atlanta boils down to one word: curiosity. I’ve never really been to a voice over conference. I’d love to just take everything in, and meet people. I’d like to learn from others and I hope others will also learn from me. I’m interested in the differences between voice overs from all over the world.
I find it kind of thrilling to be by myself in a very different place, surrounded by people I’ve never met. But, as my husband tells me:
PS I’ll be at VO Atlanta for two panels and two presentations. On March 27th at 9:50 AM I present “The incredible power of words.” The next day it’s time for my X-session “Boosting Your Business with a Blog” on March 28th at 9:30 AM.Click here to register.
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There’s one thing I absolutely love and hate about my life as a freelancer.
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