No, I’m not going to tell you what it is just yet.
Let me begin by asking you a simple question:
Do words have power?
When you think of it, aren’t they just letters, arranged in a certain order? Or are there words in our language that are so potent, that they have the potential to transform our life and our livelihood?
Now, before you think that I’ve gone all philosophical instead of practical, just STOP for a moment and think about it.
In the past few days I’ve asked some of my friends about words they feel have had (and still have) a profound impact on their professional lives. Here are some of the words they came up with:
As for me, the one word that has been my guiding light in the past 25 years as a freelancer, is neither grand nor deep. Yet, I believe it to be one of the most powerful words in our vocabulary. Without it, my career certainly wouldn’t be where it is today. It consists of two letters.
Read the rest of this story in my new book. Click on the cover to access the website and get a sneak peek. Use the buttons to buy the book.
About the author
is a Dutch-English voice-over pro, coach, and writer. His blog is one of the most widely read and influential blogs in the industry. Paul is also the author of "Making Money In Your PJs, Freelancing for voice-overs and other solopreneurs."