Voice-Over Reality Showdown

It was MY idea!

After reality shows about dancing, cooking, singing, Trumping etcetera, it was only a matter of time before someone would come up with a show about the invisible world of voice-overs.

Is it really such a novel idea, or is the concept itself a copycat in the category of “more of the same but totally unique?”

I thought we just had our ultimate voice-over reality show:

Ted Williams: The Road to Redemption.”

Instead, the nation eagerly awaits:

Behind The Mic: The Voiceover Talent Search,” created by Erik Sheppard and Marc Cashman, and “America’s Next Voice” with Joe Cipriano and Randy Thomas.

Sheppard and Cashman are up in arms. They claim the concept was plagiarized. In a press release the two stated:

“We contacted certain parties and shared our concept with them at the time but they declined. It seems they are now trying to use their celebrity to market the concept for themselves even though this has long since been registered and protected.

We were not planning on going public with the show until pre-production was complete but our hand has been forced. We do not want to confuse the production companies, location owners, sponsors or anyone else we have contracts with.”

Who had the idea first and who came second? Do we really care?  Bob Bergen has been  pitching a VO-related reality show for years. Like-minded people often have similar ideas. Is that plagiarism, a lack of imagination or a matter of being on the same page? Is there room for more than one talent competition on TV?

Remote Island

Of course there’s only one way to end this row between voice-over rivals. We should ship both production teams to a remote island. Stranded and homeless, they’d have to battle it out in a survival of the sleekest.

The weapon of choice will be a shotgun mic loaded with some magic bullets. The winner gets a free tribal membership of their choice to Voices.com or Voice123.com.

You see, long before we’d ever heard of a voice-over mic-off television extravaganza, these sites created their own version of “Audition Mission Impossible,” where aspiring voice artists fight each other for a chance to become “America’s Next Cheapest Voice Talent”. I know… it’s a jungle out there.

So, Mark Burnett and Jeff Probst, are you ready for:

I’m a Voice Talent Reality Show Producer. Get Me out of Here”?

Perhaps Ted Williams would be willing to do the promos, provided the castaways face the Ultimate Mac & Cheese challenge. Hey, it beats eating eyeballs and intestines, although the latter may be more nutritious.

I can’t wait for challenges such as:

  • The Words-per-minute Speed Read Race
  • The Porky Pig Roast Cartoon Voice Competition
  • Who can bid the lowest on a Pay-to-Play job Challenge
  • The Die a Thousand Deaths Video Game Showdown
  • The Grab the Attention of a Columbus Dispatch Videographer Test
  • Five Rounds of Celebrity Impersonation (not for California candidates)
  • A-List Movie Star turned Voice-Over Actor Bingo

and

I can already hear the trailer:

“Two Terrifying Teams fighting over One Idea. Who will come out on top, and who will lose his voice?”

And what about those infamous last words:

“The tribe has spoken. You are to leave the audition area immediately!”

Paul Strikwerda ©2011
www.nethervoice.com

PS Be sweet: please retweet!

PPS What kind of contests would you have the competitors do?

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The Troublesome Truth about Voice-Overs

The Holidays are a great time to meet new people and catch up with folks you only see once or twice a year.

This season I noticed a new trend. I’d be quietly munching on a Christmas cookie, and a relative of a friend of a friend would come up to me with a glass of eggnog in his hand.

“I hear you do voices, right?”

“Well,” I said, “I’m a voice-over, if that’s what you mean.”

“You do books for the blind?” he wanted to know.

“No, not really. I….”

And before I could finish he continued:

“Because everyone’s been telling me that I have a great voice and I should be doing what you’re doing if you know what I mean. No offense, but it can’t be that hard. I bet you make some pretty good money. I said to the wife: “I talk all day long. I might as well get paid for it.”

“I wish someone would pay him to shut up for a moment,” said the wife, who had been listening to the conversation.

No matter where I went in these past few weeks, I’d always run into guys with eggnog, ready to show off their Sean Connery impersonation or some version of a “movie trailer man voice”.

All of them had three things in common:

  1. They knew as much about a voice-over career as a rodent would know about the art collection at the MoMA.
  2. What they did know was based on misinformation and unrealistic expectations.
  3. They all wanted me to tell them how to “break into the business,” preferably in two minutes or less.

In order to make my Holiday experience a bit more enjoyable and less repetitive, I thought I’d prepare a short slide show debunking some common misconceptions about what I do for a living.

Instead of having to listen to grown-ups single-handedly reenacting entire SpongeBob episodes, I now hand them a link to my YouTube-presentation:

Have an inspirational New Year!

Paul Strikwerda © 2010
www.nethervoice.com

PS Be sweet: please retweet!

PPS Next up: Ted Williams: The Revelation behind the Internet Sensation

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How I beat the recession

RECESSION DEPRESSION… I don’t think it has made it into the DSM-IV yet (the Diagnostic and Statistical Manual of Mental Disorders). Give it some time and the American Psychiatric Association might include it in the next edition (together with Orthorexia nervosa, a harmful obsession with health foods).

If your plate or glass always appears to be half empty, it’s tempting to feel hopeless and helpless about the current state of the nation. Of course your freelance career is down in the dumps. It’s the economy, stupid! It has nothing to do with you.

Here’s the thing: if it has nothing to do with you, it means that you can’t turn it around. You’re a victim of circumstance. Now go to your doctor and ask for a happy-pill. You might be depressed, but the least you can do is feel good about it.

SUBJECTIVE REALITY
Remember that no matter where you look, you’ll always find a way to filter your perception of reality to justify your outlook on the world. If you feel that this time of economic crisis is limiting your chances of landing freelance jobs, you’re right. If you feel that the current recession is creating brand new freelance opportunities, you’re right! What you focus on most, is most likely to materialize. That’s the idea behind the self-fulfilling prophecy.

As a blogging freelancer, I get a lot of emails from colleagues who want to pick my brain. Here’s the number one question people ask me:

How do you beat the recession?

My first inclination is to ask them “What recession?” but that would be insensitive. Of course I know that millions of people are scrambling to get by. I used to be one of them. But feeling overpowered and helpless about it, is not going to pull you out of your slump. If you’re giving in and giving up, it’s game over. But that would be too easy. I think you deserve better.

INSIDE INFORMATION
At the risk of sounding like a self-help guru, I do believe that one way to beat this recession is by working from the inside-out. Before you do anything, I recommend you look at the way you are perceiving yourself right now.

In Holland we have a saying:  “Als je voor een dubbeltje geboren bent, word je nooit een kwartje.” Or in plain English: “If you were born a dime, you’ll never become a quarter.” It’s another way of saying: You need to know your place (and stay there). Well, if that’s really how you feel, what impact does this have on the choices you make?

If you’re applying for a job, and deep-down inside you’re telling yourself  “I don’t deserve this” or “I’ll never make it,” aren’t you setting yourself up for failure?

Other people grow up believing: “I can do anything I set my mind to” or “No matter what happens, I’ll always find a solution.” How do you think this impacts the way they lead their lives?

CONVENIENT ASSUMPTIONS
Here’s the remarkable thing about beliefs: it doesn’t matter whether they’re true or not. Yet, beliefs are a powerful driving force behind behavior. Beliefs can give us hope, strength and courage, or they can fence us in and bring us down.

A belief is not some innocent abstract concept without consequences. Some people are prepared to kill and die in the name of whatever they believe in. Americans wouldn’t be celebrating the Fourth of July, if it weren’t for a set  of certain powerful beliefs!

Proponents of mind-body medicine like Bernie Siegel, M.D., are convinced that our beliefs can heal or harm our body, and that our state of mind has a measurable impact on our immune system.

If you think that all of this is just a bunch of mumbo-jumbo, realize that this too, is a belief. Beliefs don’t have to make sense. Beliefs don’t need to be scientifically sound. Beliefs give people a feeling of certainty. All that matters is whether or not a belief is plausible. The placebo effect is entirely based on this assumption.

SCIENCE-FICTION
Nevertheless, a group of medical students who firmly believed in a logical, analytical approach to medicine, wouldn’t have any of it. How could ordinary thoughts possibly influence biological functions and seemingly autonomous chemical-electrical responses? That’s just a bunch of New Age baloney!

One day, their professor walked in and said: “By a show of hands, how many of you believe that the mind is capable of influencing the body?” Not one single hand went up in the air. Mind over matter wasn’t science. It was science-fiction.

Then the professor started reading one of the more notorious passages from Lady Chatterley’s Loverby D.H. Lawrence. Soon his audience started to blush. At the end of a few quite explicit paragraphs, he looked up at his students and asked the same question again. “How many of you believe that the mind is capable of influencing the body?” This time, they all raised their hands.

So, let me share one of my empowering beliefs with you. It goes like this:

THERE’S NO ONE LIKE ME

 

I can already hear some people’s reaction:

“Well, duh… After all that build-up, is that the best you can do? Thank you Captain Obvious, superhero of platitudes! That’s not much of an eye-opener, is it? Of course there’s no one like you (and that’s probably a good thing).”

Well, once you get past the sarcasm and cynicism, consider the following.

Every day, thousands of people are waking up with a dream. Some want to become writers, news anchors or architects. Some want to find a cure for Multiple Sclerosis or invent an environmentally-friendly way to clean up oil spills… or a way to clean up the companies who are responsible for this Brutal Pollution.

But by the time we enter our teens, most of us have learned that dreams are figments of the imagination and that in order to grow up, we must face “reality”. Isn’t it strange? We start out as this helpless but boundless human being filled with infinite possibilities (especially if you were lucky to be born in a country like The Netherlands or the United States).

Then the process of social conditioning and conforming sets in. If we wish to please our parents and other role-models, we better be compliant and allow ourselves to be conditioned in order to be worthy of their love, attention and affection. We learn to blend in and not to raise our voice. If we do well, we are rewarded. If we don’t fit the mould, we have to face the consequences. Heaven forbid that we should stand out from the crowd…

GO YANKEES
When my 8-year old daughter wanted to go to school in a Yankees-shirt while 98% of the kids were wearing Phillies-Jerseys, some parents thought I was nuts. Why would I expose my daughter to ridicule and make her stick out like a sore thumb? What kind of a parent does that?

Here’s the thing: my daughter didn’t feel all warm and fuzzy about the Phillies. She happened to root, root, root for the Yankees. And when she went to school, she soon found out that a few other kids were Yankees fans too. Yes, some classmates made fun of her and others ignored her. But she held her head up high and felt even stronger because she stood up for something she believed in. Months later, the Bronx Bombers defeated the Phillies to win the World Series.

What does that have to do with beating the recession? I’ll tell you! If you want to be self-employed but you don’t believe in yourself, you are sabotaging your success even before you’re out of the gate. You have to be comfortable with who you are and with what you have to offer (comfortable, not cocky).

If you’re in the service industry, you are your product. If you’re producing a product, you will be identified with it. Whether you like it or not, you are your brand and you better embrace it.

RIDICULE AND MOCKERY
When I set out to become a full-time voice-over professional, I knew the odds were heavily against me. Some people said:

“Do you honestly believe that you’ll make it as an actor? Dream on! The restaurants of New York and LA are filled with thousands of hopeful waiters. All they do is wait and wait for an opportunity that never comes. These days, anyone with a mic and a laptop can claim to be the next Don LaFontaine. The market is saturated. The economy is bad. Why don’t you get a real job, my friend?”

Here’s why I didn’t: because I knew that there’s no one like me. Yes, there are tons of people who do what I do, but they don’t do it the way I do it. It’s just a matter of letting the rest of the world know what I have to offer.

Believe it or not, this process started less than twelve months ago. This time last year I had no ‘corporate identity’ and there was no company website or a blog. I didn’t own expensive equipment and I had no big shot agents ready to represent me. All I had was a bunch of excited neurons bouncing around in my brain.

Well, that’s not entirely true. I had a number of people who believed in me, and who were willing to lend me a very generous helping hand (Thank you Pam, Dick, Polly and Folkert!). But before they could believe in me, I had to believe in myself.

GETTING THERE
After less than a year I’m nowhere near where I want to be, and it would be arrogant to pretend otherwise. However, I am proud of what I have achieved so far.

This blog is read by more people than I ever hoped for; Internet Voice Coach just posted my first tutorial, and the award-winning Florida Realtor Magazine now features an article I wrote about voice-overs and virtual home tours.

I am recording voice-overs in four languages for clients on all continents, and I couldn’t be happier that I proved my skeptics wrong.

Now, this list of personal achievements is not  some vain attempt to show off. Rather, it’s my way of telling you what could happen if you refuse to give in to recession depression.

The skeptics will tell you “I will believe it when I see it”. I am telling you that you have to believe it before you will see it.

When Disney World opened its doors, Walt Disney was no longer alive. Before the opening ceremony, a reporter asked Walt’s brother Roy: “Don’t you think it’s a shame that Walt Disney isn’t here to see it all?” Roy answered:

“That’s not exactly true. Because Walt saw it, we are seeing it today!

Paul Strikwerda © 2010
www.nethervoice.com

PS What are some of the empowering beliefs that help you deal with the recession? Share them in the comment box below!

PPS My next article is all about freelance dilemmas:  is it better to be a generalist or a specialist?

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Voice-Over casting sites: to join or not to join…

KayKeyserStageDoorCanteen“It’s the best thing I ever did”

“A total waste of money”

Are you new to voice-overs? When you ask fellow vo-pros what they think of voice-over casting websites, you better be ready for a heated debate! Especially when you’re getting started in the business, you’re probably trying to figure out how to spend your money wisely.

Are these sites an easy ticket to success, or a waste of time, energy and cash? Here’s my take on it.

EXPECTATIONS
1.
People tend to get disappointed because of unrealistic expectations and not necessarily because “the sites don’t work”. However -as we have seen with Facebook- dissatisfied members can join forces and demand certain changes. We all know that some voice-over sites are more open to feedback than others. Ultimately, sites that don’t listen to what their members are asking for, will pay the price.

LEADS
2. Never fully rely on vo-websites for leads. These voice search engines should just be one tool in an overall marketing and lead-generating strategy. Nothing less, but certainly nothing more.

Personally, I make sure to have various streams of income. That’s why I spend part of my time as a Dutch/German translator, and part of my time recording voice-overs. Sometimes I combine both when reading copy I just translated!

RESOURCE
3. For me, the value of these vo-sites is not only determined by the number of jobs they generate. Voices-com, for example, offers an amazing wealth of information, from podcasts to blogs to rate info. It helps beginners to hone their craft, and it gives established talents the opportunity to generously share what they have learned.

Here’s the good news: you don’t need to be a full-paying member to benefit from this cornucopia of resources.

These voice-over superstores also give us a chance to scope out the competition. In a world that’s getting smaller and smaller, it’s good to know what colleagues are up to.

There’s so much great talent out there, and it’s not getting any easier to carve out a niche. Being able to listen to what others do, has given me a better sense of how to position myself in this overcrowded market.

Edward_Arnold_fsa_8b06651

MONEY
4. Much of this discussion about these sites has been focused on the cost of membership. Especially in this economy, is it really a worthwhile investment? One of the questions we should also ask ourselves is this: how much money and time could we potentially save by joining these sites?

If you’re like me, you probably didn’t get into this business because you’re a marketing genius. How much hard-earned cash would we have to spend individually, to get even close to reaching the client base these sites tap into each and every day? Most of us would rather spend time in front of a microphone, than drumming up new business.

In part thanks to these sites, we can focus on what we do best! Let them make the connections, do the legwork and promote our skills. And at the end of the day, they can even make sure we get paid. What’s that worth to you?

QUESTIONS
5. Now, don’t think for a moment that I believe these sites are perfect. Far from it. I worry about “artificial intelligence” matching voices to certain projects, excluding others.

I’m very concerned about the bidding war by talents who are played off against one another, deflating our rates from within. And I’m skeptical about sending in a demo when I see that 100 other hopefuls have just done the same thing.

But at the end of the day, it all comes back to the person who stares at me when I look into the mirror. Instead of blaming outside factors for my success or lack thereof, I ask myself what I can do to stand out from the crowd.

Here’s the thing: that’s something no site can or will ever be able to give you!

Paul Strikwerda © 2009

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